Micah Cruver
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Micah Cruver
  • Categories
    • Life
    • Music
    • Travel
    • Video
  • Music
    • Playlists
    • DJ Sets
  • Photography
    • People
  • Shop
    • DJ & Camera Gear
    • Hair Products
    • Cologne
  • Newsletter
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VideoPROOF OF CONCEPT

  • Micah Cruver
  • March 30, 2025
  • 83 views
I was brought on to capture on-location fashion editorial video content for Los Angeles-based brand, PROOF OF CONCEPT.

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6 reasons I love using AirBnbs as photo shoot locations: 🏡 Since I’m usually traveling, and this is my home too: it’s free! 🌿 Unique variety of settings, textures, wallpapers and lighting. ⏱️ You’re never in a rush: there’s no studio manager watching the clock: which helps everybody feel more at ease and creative. 🎥 No need to haul gear or rent production vehicles: it’s already all there. 🥨 Snacks. 🦚 The vibe is much more relaxed: for portrait sessions, feeling like you’re at home helps both the model and myself not get to caught up in the process of shooting: and just make something interesting together. Had a blast shooting with the ever-enchanting @almost_out_of_order 📸 #portraitreels #m109r #m10 #leica 76 likes 20 comments
6 reasons I love using AirBnbs as photo shoot locations: 🏡 Since I’m…
The more I learn about myself, the more I realize that I need to impose strict structures around my behavior, or I\\\'ll fall prey to self-soothing practices that waste time and prioritize immediate gratification above investment in the future. I may be currently reaping the benefits of time spent years ago, but this crop yield will eventually run out, and I\\\'ll be left without the foundation needed to maintain this admittedly glorious lifestyle. 87 likes 25 comments
The more I learn about myself, the more I realize that I need to impose…
Psychologists argue that a sense of belonging & connection is the fundamental baseline for our well-being, prioritized only below the physical requirements for survival on Maslow’s hierarchy of needs. These days, I find myself constantly in new surroundings: and have learned firsthand just how big of a factor this is for personal happiness. 121 likes 20 comments
Psychologists argue that a sense of belonging & connection is the…
Are you awake? Good. Let\\\'s go for a walk. You can sleep later. - Let\\\'s use our legs while we still have them. Let\\\'s breathe clean air while it\\\'s still around. The days will just slip away if we let them escape into the night. Get up. Life starts right now. 132 likes 20 comments
Are you awake? Good. Let\\\'s go for a walk. You can sleep later. -…
She’s on the fringes of your awareness, like a piano playing behind a door you can’t seem to find. The notes float into your consciousness, each a comforting invitation; but with each step, you’re led no closer to their author. 74 likes 8 comments
She’s on the fringes of your awareness, like a piano playing behind a…
There’s an emotional toll that each new city tends to take on me. The exhilaration of exploring new neighborhoods, building deep relationships & making cherished memories comes at the cost of eventually parting ways with the version of myself who decided to stay. 119 likes 16 comments
There’s an emotional toll that each new city tends to take on me. The…
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